This process of backlink indexing is crucial to optimizing the value you’ve received from building these links. Read on as we guide you through everything you need to know about how to index backlinks effectively.
What is Backlink Indexing?
It involves the search engines, like Google, which actually detect and add your backlinks to their database for indexing. After the backlinks are indexed, they might influence your site’s ranking, relevance, and authority. Without indexing, the backlink remains invisible to Google, and therefore is not going to impact your rankings during a search. So, just as essential it is to make quality content and get high-quality links, is the requirement for indexing backlinks.
Importance of Backlink Indexing for SEO
Backlinks that aren’t indexed don’t bring any value to your SEO campaign. Google’s algorithm considers backlinks as a critical ranking factor that assumes the role of signifiers: trust, relevance, and authority of the website. If the backlinks aren’t indexed, it won’t improve your rankings or drive organic traffic.
Improving Domain Authority
Since backlinks outline the significance of a website in a certain niche, it means that indexed backlinks from high-authority sites can make a huge difference for your domain authority and subsequently your overall SEO performance.
Rise in Page Rank
PageRank is a score invented by Google to measure the number and quality of backlinks directed toward a website. Indexed backlinks will mean that this ranking factor goes to work in your favor as you now find yourself much more competitive on the SERPs.
How to Index Backlinks: Tested Techniques
Quality Backlinks
Before considering how to index backlinks, ensure that they come from high quality sources. Links from authoritative sites stand a much greater chance of being indexed. When it comes to links from spammy websites, search engines tend to disregard or devalue them. Google usually favors links that have relevance, contextual placement, and come from a good domain.
Submit URLs to Google Search Console
The most straightforward method to guarantee that your backlinks are indexed is by submitting the URLs of the pages containing the specific backlinks to Google Search Console. This tool enables you to:
Make a request for indexing of a specific page
Check if a particular backlink has been indexed
View crawling statistics and insights
How to do this:
Login to Google Search Console.
Input the URL of the page where your backlink is- be it your website or some other website that links to yours.
Request indexing via the URL inspection tool.
Do this for each URL containing backlinks.
Curate Relevant and Shareable Content
The content will be updated, relevant, and shareable; hence a high chance of being crawled and indexed. Infographics or case studies or an in-depth article that will provoke backlinks from authoritative sites will help in this regard. When these search engines crawl these pages, they’ll also crawl the links in them. So, there is an increased opportunity for the backlinks to be indexed.
Social Media Platforms
Posting your backlink URLs on social media platforms like Twitter, LinkedIn, and Facebook can also increase the likelihood of them being indexed. When social platforms generate traffic to the pages that contain your backlinks, search engines are more likely to crawl those pages and index your backlinks. Additionally, some search engines like Bing take social signals into account when indexing content.
Get Your Pages Indexed Faster with Ping Services
Ping services alert the search engines whenever something new is on a page or content. When you use a ping service, you are notifying Google and other search engines that your page has fresh content, which makes them crawl the page. There are several free pinging tools on the web, and some of those tools include:
Ping-O-Matic
Pingler
Twingly
After being pinged, it’s easier to be discovered and indexed for the search engines.
